As a professional photo organizer, knowing how to price photo book projects to make a profit does not come naturally to everyone.
This is not a ‘how-to’ course about how to design, how to organize, or how to use software or design programs. This course is on making this business a profitable one. And, in order to do so, there will be some digging to come from within; as well as some measuring and analyzing of metrics as it relates to your efficiencies and productivity.
In this course you will:
- Become more confident in the pricing you provide your clients.
- Develop an efficient workflow for creating photo books.
- Gain an understanding of how this can be a profitable service.
- Understand the emotional value your clients place on the end product.
- Make your photo books stand out as a luxury service.
- Hear real project and client case studies of what to do and what not to do.
- Learn how to calculate your hourly rate and understand where your costs are.
- Learn three pricing strategies that photo organizers use.
- Analyze your own metrics to become more profitable.
- Successfully provide a white glove service.
Photo Books Made Profitable has been created with you in mind to help you think about where you are and where you’d like your business to go. Whether you are brand new to the industry or have been at it for a few years, it’s always good to do a check-in and reassess your goals and projected growth.
This course includes:
- 3 hours of instructional videos
- 27-page workbook to apply what you are learning
- Spreadsheet to determine your hourly rate
- Spreadsheet to price your projects
- Keyboard shortcut cheat sheets to increase work efficiency
- Recommended resources list
- Guide to providing a white glove service
- Private Facebook group with monthly open office hours for continued support and accountability.
Meet Your Instructor
Lida Bunting, owner of Znimka Creations
Lida Bunting has been sharing people’s stories in digital photo books for over 15 years and has extensive experience with project management, budgeting and business planning. Her countless hours designing (and sometimes redesigning) books has given her the experience to share her lessons learned and success stories for others to learn from.
Since launching her business in 2016, Lida has designed books ranging from 20 pages and 30 photos to over 150 pages and 1,000 photos – each project bringing their own challenges, and their own rewards.
Her strategies are straightforward and systematic, relying on basic math and spreadsheets to calculate rates and costs. As a creative-at-heart who put print photos in her own personal sticky albums as a child, preserving stories are a priority. As an engineer, math is her passion. When combined, creating stories and making a profit is her goal. All this knowledge and passion culminates in one extraordinary course.
Sobre a Instrutora
Lida Bunting
1 Curso